by Daniele Rossi | Oct 25, 2024 | blog, cartoon marketing, comics, digital strategy, inclusive design, user experience
I collaborated with my friend, Boris Senatorov, who is currently stationed in Guinea in the Peace Corps, to create a comic strip about malaria prevention. Boris told me that malaria persists because many people don’t use mosquito bedding nets around their beds....
by Daniele Rossi | Oct 15, 2024 | blog, comics, digital strategy, inclusive design, user experience
I recently led a cartooning workshop at STAMMAFest, a stuttering conference organised by STAMMA, a United Kingdom-based charity and membership organisation representing people who stutter. It was the first time I gave my new workshop based around teaching participants...
by Daniele Rossi | Jul 8, 2015 | blog, cartoon marketing, content marketing, content strategy, digital strategy, social media
Budgets are tight these days and some organizations just can’t afford the luxury of having a dedicated person or agency for running the social media accounts and strategy…
by Daniele Rossi | Jun 28, 2015 | cartoon marketing, content marketing, content strategy, digital strategy, social media
There is no set formula for determining the success of a social media campaign. Something along the lines of “if you get over X number of retweets or reach on Facebook, then you were successful” doesn’t apply to the social media campaigns because each has its own unique goals (you are thinking about the goals first, right?)…
by Daniele Rossi | Jun 12, 2015 | blog, digital strategy, social media
I’ve dabbled with Periscope and Meerkat with my own personal live streams (such as offering a sneak peek at the progress of my next comic book). Last night was my first time using mobile broadcasting for an event. I had the pleasure of live streaming the...
by Daniele Rossi | Jan 27, 2015 | blog, community management, digital strategy, social media
In celebration of Community Manager Appreciation Day (a.k.a. #cmad) on January 26th, one live Google+ hangout after another was broadcast for 24 hours covering a wide variety of topics about community management. I participated in a panel talking about change in...