by Daniele Rossi | Jan 27, 2015 | blog, community management, digital strategy, social media
In celebration of Community Manager Appreciation Day (a.k.a. #cmad) on January 26th, one live Google+ hangout after another was broadcast for 24 hours covering a wide variety of topics about community management. I participated in a panel talking about change in...
by Daniele Rossi | Dec 7, 2014 | blog, podcasting, social media
Podcasting seems to be popular again. I don’t know if it ever wasn’t popular but it seems like more and more marketers are talking about it. I’ve been podcasting since 2006, with my longest running show, Stuttering is Cool, still going strong. So, I...
by Daniele Rossi | Nov 3, 2014 | analytics, blog, content marketing, content strategy, social media, user experience
It is too easy to assume that whatever it is we’re about to post is earth-shattering fantastic, but that doesn’t mean our audience will think so, too. They are interacting with our websites, Facebook pages, Twitter feeds, YouTube channels, or whathaveyou, to solve a...
by Daniele Rossi | Oct 22, 2014 | blog, comics, content strategy, illustration
International Stuttering Awareness Day takes place every year on October 22. I like to plan an awareness campaign each time. In the past I’ve created audio podcasts, special Google+ Hangouts throughout the day, blog posts, and tweeting stuttering fun facts mixed...
by Daniele Rossi | Aug 28, 2014 | blog, community management, news
Slight excerpt from the book I’ll be crowdfunding Crowdfunding is my latest learning adventure. Joining forces with my friend, Jean-François Leblanc, who lives in Quebec City, we will learn this exciting new field first hand — in not only raising funds, but also...
by Daniele Rossi | Aug 6, 2014 | blog
I came across this article in The Guardian about various reasons the c-suite may not understand or see the value in social media. At the end of the article it lists 3 useful ways to explain the value in social media. However, not every c-suite is alike. This is why...
