by Daniele Rossi | Apr 22, 2015 | podcasting, social media
I was guest expert on the excellent #ContentChat offering my advice on launching a podcast. Podcasting made a revival in recent months so I was honoured to have been asked to share my tips and experience along with participating podcasters. I’ve learned so much!...
by Daniele Rossi | Mar 11, 2015 | blog, comics, news, podcasting, social media
Podcasting seems to have made a resurgence in the mainstream, especially in social marketing circles, in recent months. As both a podcast producer and listener, it’s natural that I’d be happy about this! I’ve been podcasting since 2006 and the amount...
by Daniele Rossi | Jan 27, 2015 | blog, community management, digital strategy, social media
In celebration of Community Manager Appreciation Day (a.k.a. #cmad) on January 26th, one live Google+ hangout after another was broadcast for 24 hours covering a wide variety of topics about community management. I participated in a panel talking about change in...
by Daniele Rossi | Dec 8, 2014 | content marketing, content strategy, creativity, news
I’m a huge fan of Corner Gas who watches his DVDs over and over. I’m not usually a fan of tv shows being turned into movies but couldn’t pass up the chance to watch the Corner Gas movie. Maybe it will turn out right? Thankfully, it did! I can sum up...
by Daniele Rossi | Dec 7, 2014 | blog, podcasting, social media
Podcasting seems to be popular again. I don’t know if it ever wasn’t popular but it seems like more and more marketers are talking about it. I’ve been podcasting since 2006, with my longest running show, Stuttering is Cool, still going strong. So, I...
by Daniele Rossi | Nov 30, 2014 | content marketing, content strategy, news
Photo credit: NASA How do you engage an audience on the many complexities of designing a spacecraft to send people to outer space? With infographics, of course! And not those wordy ones. The pictogram kind. Coinciding with upcoming test flight of the Orion spacecraft...
by Daniele Rossi | Nov 3, 2014 | analytics, blog, content marketing, content strategy, social media, user experience
It is too easy to assume that whatever it is we’re about to post is earth-shattering fantastic, but that doesn’t mean our audience will think so, too. They are interacting with our websites, Facebook pages, Twitter feeds, YouTube channels, or whathaveyou, to solve a...
by Daniele Rossi | Oct 22, 2014 | blog, comics, content strategy, illustration
International Stuttering Awareness Day takes place every year on October 22. I like to plan an awareness campaign each time. In the past I’ve created audio podcasts, special Google+ Hangouts throughout the day, blog posts, and tweeting stuttering fun facts mixed...
by Daniele Rossi | Aug 28, 2014 | blog, community management, news
Slight excerpt from the book I’ll be crowdfunding Crowdfunding is my latest learning adventure. Joining forces with my friend, Jean-François Leblanc, who lives in Quebec City, we will learn this exciting new field first hand — in not only raising funds, but also...
by Daniele Rossi | Aug 6, 2014 | blog
I came across this article in The Guardian about various reasons the c-suite may not understand or see the value in social media. At the end of the article it lists 3 useful ways to explain the value in social media. However, not every c-suite is alike. This is why...
