by Daniele Rossi | Jul 8, 2015 | blog, cartoon marketing, content marketing, content strategy, digital strategy, social media
Budgets are tight these days and some organizations just can’t afford the luxury of having a dedicated person or agency for running the social media accounts and strategy…
by Daniele Rossi | Jun 12, 2015 | blog, digital strategy, social media
I’ve dabbled with Periscope and Meerkat with my own personal live streams (such as offering a sneak peek at the progress of my next comic book). Last night was my first time using mobile broadcasting for an event. I had the pleasure of live streaming the...
by Daniele Rossi | Mar 11, 2015 | blog, comics, news, podcasting, social media
Podcasting seems to have made a resurgence in the mainstream, especially in social marketing circles, in recent months. As both a podcast producer and listener, it’s natural that I’d be happy about this! I’ve been podcasting since 2006 and the amount...
by Daniele Rossi | Jan 27, 2015 | blog, community management, digital strategy, social media
In celebration of Community Manager Appreciation Day (a.k.a. #cmad) on January 26th, one live Google+ hangout after another was broadcast for 24 hours covering a wide variety of topics about community management. I participated in a panel talking about change in...
by Daniele Rossi | Dec 7, 2014 | blog, podcasting, social media
Podcasting seems to be popular again. I don’t know if it ever wasn’t popular but it seems like more and more marketers are talking about it. I’ve been podcasting since 2006, with my longest running show, Stuttering is Cool, still going strong. So, I...
by Daniele Rossi | Nov 3, 2014 | analytics, blog, content marketing, content strategy, social media, user experience
It is too easy to assume that whatever it is we’re about to post is earth-shattering fantastic, but that doesn’t mean our audience will think so, too. They are interacting with our websites, Facebook pages, Twitter feeds, YouTube channels, or whathaveyou, to solve a...
