by Daniele Rossi | Jun 15, 2015 | cartoon marketing, comics, content marketing, content strategy, news
I’m a long time fan of infographics as they can provide a truly engaging way to present data in a visual and easy-to-understand way. I feel the same way about comics as a similar format to convey information with the additional benefit of creating empathy with...
by Daniele Rossi | Dec 8, 2014 | content marketing, content strategy, creativity, news
I’m a huge fan of Corner Gas who watches his DVDs over and over. I’m not usually a fan of tv shows being turned into movies but couldn’t pass up the chance to watch the Corner Gas movie. Maybe it will turn out right? Thankfully, it did! I can sum up...
by Daniele Rossi | Nov 30, 2014 | content marketing, content strategy, news
Photo credit: NASA How do you engage an audience on the many complexities of designing a spacecraft to send people to outer space? With infographics, of course! And not those wordy ones. The pictogram kind. Coinciding with upcoming test flight of the Orion spacecraft...
by Daniele Rossi | Nov 3, 2014 | analytics, blog, content marketing, content strategy, social media, user experience
It is too easy to assume that whatever it is we’re about to post is earth-shattering fantastic, but that doesn’t mean our audience will think so, too. They are interacting with our websites, Facebook pages, Twitter feeds, YouTube channels, or whathaveyou, to solve a...
by Daniele Rossi | Oct 22, 2014 | blog, comics, content strategy, illustration
International Stuttering Awareness Day takes place every year on October 22. I like to plan an awareness campaign each time. In the past I’ve created audio podcasts, special Google+ Hangouts throughout the day, blog posts, and tweeting stuttering fun facts mixed...
by Daniele Rossi | Jun 29, 2013 | blog, content strategy, creativity
The Hero’s Journey. The classic formula for telling a story proved time and time again. As explained by the hilarious storytellers behind Glove & Boots.
