by Daniele Rossi | Jun 15, 2015 | cartoon marketing, comics, content marketing, content strategy, news
I’m a long time fan of infographics as they can provide a truly engaging way to present data in a visual and easy-to-understand way. I feel the same way about comics as a similar format to convey information with the additional benefit of creating empathy with...
by Daniele Rossi | Jun 4, 2015 | cartoon marketing, comics, content marketing
That infographic, comic, or other kind of visual you want to post on social networks that you or your team worked on and can’t wait to unleash to the world… may only end up getting parts cut off across social networks. Unfortunately, each social network...
by Daniele Rossi | Jun 1, 2015 | cartoon marketing, comics, content marketing
I’ve been drawing newspaper style comics since I was a little kid. I’d create my own characters and send them off on misadventures. In high school, I created Spud, who would later become the protagonist in my Super Spud comic. I drew all my Spud comics in...
by Daniele Rossi | Dec 8, 2014 | content marketing, content strategy, creativity, news
I’m a huge fan of Corner Gas who watches his DVDs over and over. I’m not usually a fan of tv shows being turned into movies but couldn’t pass up the chance to watch the Corner Gas movie. Maybe it will turn out right? Thankfully, it did! I can sum up...
by Daniele Rossi | Nov 30, 2014 | content marketing, content strategy, news
Photo credit: NASA How do you engage an audience on the many complexities of designing a spacecraft to send people to outer space? With infographics, of course! And not those wordy ones. The pictogram kind. Coinciding with upcoming test flight of the Orion spacecraft...
by Daniele Rossi | Nov 3, 2014 | analytics, blog, content marketing, content strategy, social media, user experience
It is too easy to assume that whatever it is we’re about to post is earth-shattering fantastic, but that doesn’t mean our audience will think so, too. They are interacting with our websites, Facebook pages, Twitter feeds, YouTube channels, or whathaveyou, to solve a...