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3 ways how context gauges social media campaign success

3 ways how context gauges social media campaign success

There is no set formula for determining the success of a social media campaign. Something along the lines of “if you get over X number of retweets or reach on Facebook, then you were successful” doesn’t apply to the social media campaigns because each has its own unique goals (you are thinking about the goals first, right?)…

Nuts and bolts of podcasting recap

I was guest expert on the excellent #ContentChat offering my advice on launching a podcast. Podcasting made a revival in recent months so I was honoured to have been asked to share my tips and experience along with participating podcasters. I’ve learned so much!...